Web
Build + optimize
Pages, SEO, AEO, experiments
2011–2013

133x DPI
2013–2025

YC S13
1.5% of internet
Vungle → Webflow → Ploy

The website should become the hub that powers business growth.
Ploy Web builds and optimizes. Ploy Grow identifies and reaches. Ploy Ads creates and attributes.
Build + optimize
Pages, SEO, AEO, experiments
Identify + reach
Visitors, intent, outreach, CRM
Create + attribute
Creative, campaigns, revenue
2 months post-launch
$2M
Annualized revenue within 2 months of launch